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PIAGGIO GROUP'S 2022 SALES WERE “BEST RESULTS EVER”+25.1% Surplus and a "Net Profit up 41.4%"The parent company to Vespa, Aprilia, Moto Guzzi, and more has 2022 annual sales figures to tout – and the Piaggio Group is celebrating a surplus of success. The Italian motor vehicle manufacturer “closed 2022 with its best results ever, setting new records for all indicators, including net sales of more than €2 billion EU and net profit up 41.4% to €84.9 million EU.” 625,000 vehicles in total were shipped worldwide for 2022 – a figure up by 16.7% compared to the 536,000 units delivered in 2021. The biggest contribution to these sales was Piaggio’s scooter category, with a stunning +30% generated by Piaggio’s offerings (including contributions from Vespa and Aprilia). Following closely behind was Piaggio’s motorcycle sector, which showed off a +19.7% increase, with both Aprilia and Moto Guzzi celebrating their “best results ever” (+30% and +15%, respectively).Aprilia is also enjoying proven success in Moto GP and has established a second Satellite Team for 2023.
More sales is better, but I wish Guzzi was doing better in relation to Aprilia (Aprilia's sales increase was double Guzzi's). I'm always fearful that Piaggio will "turn off" Guzzi, and let them fade away.
Following closely behind was Piaggio’s motorcycle sector, which showed off a +19.7% increase, with both Aprilia and Moto Guzzi celebrating their “best results ever” (+30% and +15%, respectively).
From these numbers you can estimate that MG has about twice the sales of Aprila, so in raw numbers the increase in profits for MG was about the same as the increase in profits from Aprila.
I think the V85TT and V100 will in combination sell OK in 2023, which is what matters more given a new model. If only they’d eliminate the dealer only service reminder reset they might sell a few more to people who don’t like a permanent wrench icon on their instrument panel.
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