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Too bad the tank has the "already dated and ain't gonna get better" Buell look to it.Todd.
You are right, the SWM 440 looks like a Chinese bike assembled in Italy.The SWM Dualsport 650 looks very similar to the old Husky 610/630 (?) though
The parts are probably a mix of Italian and "other," although the mystery engine might be Chinese.
SWM had officially resumed production on 8 july 2015, in the former Husqvarna factory of Biandronno.The Engine of the RS650R is that designed by Ampelio Macchi, now CEO of SWM Motorcycles, and formerly used in the Husqvarna 630 models.
SWM just might have a chance to break through. In the UK, the SWM RS650R is £5699 and the KTM Enduro 690R £7999 !