The short answer - to get the right part the first time you will probably have to remove a nipple and send it to Buchannan or Central Wheel in the UK or some other supplier. Probably worth calling first to confirm. You may be able to find an old school bike shop near you that has a stash of spokes and nipples and can find something to match.
Old Guzzi parts books list part numbers for spokes and nipples - maybe also in the new parts books?
You can measure the diameter of a nipple and spoke with calipers. Italian made spokes and nipples will be metric. American and British nipple diameters will be measured in inches - like 0.250" or 0.300". Brit and American spokes will use some version of wire gauge. And some spokes are "butted" in that the ends are thicker (larger diameter) than the center section. You can find British and American wire gauge tables online. I've got no experience with Japanese.
Threads may be difficult to determine because they are rolled threads rather than cut, so the thread OD is larger than the spoke OD and therefore, don't seem to conform to standard fastener threads (but not certain!). Metric threads seem to be based on the spoke OD and thread pitch such as 0.7 mm thread. A common British spoke thread for old bikes is 40tpi - which approximates 9/64 x 40 (or 6-40).
Spoke lengths vary and it is (or was) common to have different length spokes on different sides of the wheel. Angle of the head can be different side to side or inner and outer on one side.
To replace spokes you should probably remove an inner and outer from both sides (and both wheels if they are different) and send them and the nipples to Buchanan or other supplier.
For more info check this - but it is CRAZY detailed. Also, note that he has converted inch gauges to metric approximations - not exact.
http://www.myronsmopeds.com/category/wheel/spokes/Another option - bronze wool polishes rusty chrome without scratching, then seal with linseed oil that dries or some other rust preventer.