Careful John, we may be skating on thin ice here.

For those not from NZ, the term Jafa is an abbreviation of "Just Another F**n Aucklander". Close to half the population of NZ resides in just that one city. A lot of regional businesses have head offices in Auckland, and for many of them the conclusion has been reached that NZ stops "south of the Bombay Hills, a hill range that separates Auckland from the rest of NZ. This frustration I feel is where the genesis of the term "Jafa" has sprung from.