Author Topic: Motorcycle branding slogans (Read 3797 times)

sdcr · « **on:** December 28, 2021, 11:59:59 AM »

Although they aren’t usually found in mainstream media, motorcycle manufacturers used “ branding “ slogans over time, especially in print.
Here are two that come to mind:

“You meet the nicest people on a Honda”

“ If you can afford any motorcycle, you can afford a Vincent” ( circa 1950)

Remember any others?

Johncolleary · « **Reply #1 on:** December 28, 2021, 12:05:45 PM »

"Put something exciting between your legs" Yamaha

Best TV Commercial Aprilia https://www.youtube.com/watch?v=F4dQ0RchtJw

sdcr · « **Reply #2 on:** December 28, 2021, 12:10:56 PM »

I think both of these were very effective use of marketing.

Anyone remember,
“Nothing handles like a Triumph. Nothing”

Quote from: Johncolleary on December 28, 2021, 12:05:45 PM

"Put something exciting between your legs" Yamaha

Best TV Commercial Aprilia https://www.youtube.com/watch?v=F4dQ0RchtJw

guzzisteve · « **Reply #3 on:** December 28, 2021, 12:12:35 PM »

Moto Guzzi "Going Broke Since 1921"

willowstreetguzziguy · « **Reply #4 on:** December 28, 2021, 12:14:18 PM »

Kawasaki Let’s The Good Times Roll!

Also…”You’re ahead on a Kawasaki”

bad Chad · « **Reply #5 on:** December 28, 2021, 12:19:15 PM »

BMW "When posing at the coffee shop is all that matters..."

Scout63 · « **Reply #6 on:** December 28, 2021, 12:32:41 PM »

HD - The Great American Freedom Machine

OldMojo · « **Reply #7 on:** December 28, 2021, 12:38:50 PM »

Probably my favorite:

HD - "Screw it, let's ride"

Guzzistajohn · « **Reply #8 on:** December 28, 2021, 12:46:53 PM »

In 2006 the Triumph slogan was "Go your own way"

Motormike · « **Reply #9 on:** December 28, 2021, 01:26:31 PM »

"Suzuki...built to take on the Country." That was their slogan back in the two-stroke triple days.

silage · « **Reply #10 on:** December 28, 2021, 01:46:16 PM »

"Performance - Style - Sophistication" Ducati in the waning days of Cagiva ownership.

Pruchasers received a medallion from command center after the sale, I guess to promote the slogan

text tieng viet

sdcr · « **Reply #11 on:** December 28, 2021, 03:33:08 PM »

I forgot about that one...

Quote from: guzzisteve on December 28, 2021, 12:12:35 PM

Moto Guzzi "Going Broke Since 1921"

Tom · « **Reply #12 on:** December 28, 2021, 03:39:37 PM »

"A world of friends"

Guzzistajohn · « **Reply #13 on:** December 28, 2021, 04:26:55 PM »

BULTACO- Built To Go

Only bike manufacturer with it's own emoji

sdcr · « **Reply #14 on:** December 28, 2021, 04:43:03 PM »

Greeves

“Choice of motorcycle champions!”

rschrum · « **Reply #15 on:** December 28, 2021, 07:48:08 PM »

MV Agusta- Motorcycle Art.

Two Checks · « **Reply #16 on:** December 29, 2021, 07:15:10 PM »

"Things are different on a Harley".

Nortman54 · « **Reply #17 on:** December 29, 2021, 09:05:05 PM »

1972 Norton Commando Roadster Combat engine
GO FAR FASTER

Canuck750 · « **Reply #18 on:** December 29, 2021, 09:16:52 PM »

Suzuki took some cues from the Norton folks back in the 60's and 70's

Guzikid · « **Reply #19 on:** December 29, 2021, 10:00:12 PM »

Husqvarna's slogan....."Let The Ride Move You"!

SmithSwede · « **Reply #20 on:** December 29, 2021, 10:25:37 PM »

Slightly off topic. But I always thought Bell had a fantastic ad slogan for their motorcycle helmets.

jacksonracingcomau · « **Reply #21 on:** December 29, 2021, 11:18:46 PM »

LONGLEGGED AND EASY TO LIVE WITH
The first part (along with the picture) got me sucked in
The second part probably why I still ride it after nearly 44 years

Actually bought a Le Mans but this was best ad (v50 one comes close second)

CPRMan · « **Reply #22 on:** December 30, 2021, 06:34:53 AM »

I remember the ads well, it wasn't the slogan "Long legged and easy to live with" that got me into Moto Guzzis.........

sdcr · « **Reply #23 on:** December 30, 2021, 08:18:13 AM »

Not off topic, fits right in to motorcycles.

Quote from: SmithSwede on December 29, 2021, 10:25:37 PM

Slightly off topic. But I always thought Bell had a fantastic ad slogan for their motorcycle helmets.

JJ · « **Reply #24 on:** December 30, 2021, 09:22:54 AM »

Here's a few more classics...

blackcat · « **Reply #25 on:** December 30, 2021, 09:32:12 AM »

The first Commando ad of quite a few to emerge from their advertising dept.

I remember a story of guy hunting down one of those models from a few years ago, and it wasn't an encounter he had hoped for due to age.

sdcr · « **Reply #26 on:** December 30, 2021, 09:40:45 AM »

That was very clever. Who knew that “ rideability” has so many meanings...

Shorty · « **Reply #27 on:** December 30, 2021, 12:44:06 PM »

Royal Enfield "Built Like A Gun."

Eldorado "The Machine Built Exclusively for Unlimited Touring."

image uploader

LowRyter · « **Reply #28 on:** December 30, 2021, 09:51:04 PM »

BSA Ads were best

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Author Topic: Motorcycle branding slogans (Read 3797 times)